36
Joint trade fair premiere at ‘K’
16–23 October 2013, Düsseldorf, Germany
The first joint appearance for an international audience:
two HF MIXING GROUP brands – FARREL POMINI and
the HF MIXING GROUP itself, appeared side-by-side in
October on a stand at ‘K’ in Düsseldorf – a concept that
was very well received among trade fair visitors. ‘K’ in
Düsseldorf is the world’s most important trade fair for
the plastics and rubber industries, and a real must, es-
pecially for FARREL POMINI, because the HF MIXING
GROUP would like to further raise the profile of this
business unit and its innovative products in the plastics
sector. The trade fair is held every three years in Düssel-
dorf and welcomed more than 218,000 industry special-
ists from around the world in 2013. More than 3,200
raw material producers, processors and mechanical
engineers exhibited their products and systems for a
total of eight days. FARREL POMINI displayed its
CP1000 rotor as well as the latest technology CPXL ro-
tors. FARREL POMINI premiered their new corporate
theme – EFFICIENCY, the driving force of FARREL POMINI
activities. The efficiency elements include energy efficiency,
processing efficiency and maintenance efficiency, differ-
entiating FARREL POMINI equipment in the marketplace.
The HF MIXING GROUP was there with its ADVISE
®
mixing room automation software and an interactive on-
line presentation of its broad product portfolio. A selec-
tion of various plastic samples made from natural fibres
represented a further highlight for many of the visitors to
the stand, a sector which the HF MIXING GROUP is
able to serve with its interconnected mixers.
More than 400 industry professionals visited the HF
MIXING GROUP / FARREL POMINI stand. Visitors showed
a great deal of interest in the innovative products and it
was exciting to see the number of prospective custom-
ers who came to the stand. A sales agreement for a
CP1000 was even signed during the trade fair.
FARREL POMINI commemorated the 50th anniversary
of the continuous mixer at ‘K’. This Continuous Mixer
was first sold in 1963 and was initially developed for
rubber compounding. However, the continuous mixer
quickly found a niche in the processing of plastics com-
pounds where its innovation continues. Nearly 1,000
have been sold on a worldwide basis.
Seeking the best young talent for the HF MIXING GROUP:
Melanie Jahn and Michael Müller at the JOBS SI recruitment fair.
A strong team at ‘K’: FARREL POMINI and the HF MIXING GROUP
appeared together for the first time.
MIXING
TOGETHER
| MIXING ‘on tour’
